Castro Farmers' Market returns for third year

FOR IMMEDIATE RELEASE

CONTACT: Kelly Toomey, Market Manager
Phone: (925) 825-9090; Fax: (925) 825-9101
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
www.pcfma.com
Market St. @ Noe St.
San Francisco, CA 94114

San Francisco, CA (February, 2011) - Pacific Coast Farmers' Market Association (PCFMA) is gearing up for the seasonal opening of the Castro Farmers' Market! The market will be back in action with Northern California's freshest fruits and vegetables and live music and activities to entertain patrons all summer long. "We're very excited for the reopening of the Castro Farmers' Market," said John Silveira, Director of PCFMA. "It's such a lively market and we're looking forward to a great third year."

The Castro Farmers' Market will open on Wednesday, March 16 and run until December 21. The market will be open every Wednesday, from 4pm to 8pm, on Noe St. between Market and Beaver St.

The entire San Francisco community is invited to join in the St. Patrick's Day themed festivities, which include a blessing by the Sisters of Perpetual Indulgence and a ribbon cutting ceremony at 5:15pm with Supervisor Scott Wiener and Donna Sachet. Who knows, you may even see a leprechaun running around the market. The market will also be handing out free reusable shopping bags to the first fifty shoppers. Market Manager Kelly Toomey says, "We're looking forward to kicking off the season with a bang. We have a lot of great activities and events planned, and of course a terrific selection of California produce."

The market, which is sponsored by the Merchants of Upper Market and Castro (MUMC), will be a means for supporting local California farmers. Whether you're looking for earthy asparagus, flowering orchids, flavorful onions, juicy strawberries, Asian greens, fresh seafood, or any other spring produce items, you'll find them at the Castro Farmers' Market. More than two dozen California farmers and other food producers are expected to be selling their goods in the market on opening day.

The Pacific Coast Farmers' Market Association is the state's largest operator of Certified Farmers' Markets, with over 60 Certified Farmers' Markets weekly in the Bay Area during the peak summer months. Certified Farmers' Markets are locations that offer only California-grown products sold directly to consumers by the farmers that grew, nurtured and harvested the crops. All PCFMA markets accept WIC FMNP (Woman Infant and Children Farmers' Market Nutrition Program coupons) and EBT (the Golden State advantage food stamp cards).

For more information on the Castro Farmers' Market, or to find another farmers' market in your area, please contact the Pacific Coast Farmers' Market Association at (800) 949-FARM or go to www.pcfma.com.

 
Castro Farmers' Market

www.pcfma.com

Market St. @ Noe St.
San Francisco, CA 94114

Keeping it Fresh at the Castro Farmers Market

PCFMA Castro Farmers Market - Castro District, San FranciscoBustling and bursting with life the Castro Farmer's market has returned for its second season even better than before every Wednesday from 4-8pm. Now featuring live music and an even greater traffic level it is an exciting time for the neighborhood. With an always fresh seasonal bounty of fruits, vegetables, meats, and more the Castro Street Farmers Market cannot be missed.

While the market boasts the expected vegetable and fruit assortments; what's truly special about this market are the stands that offer the less common farmers market attire such as goat cheese stuffed raviolis, tender cuts of meat, salted nuts, dried goods, warm breads and so much more.

Perusing the stands while engaging the knowledgeable vendors is a pleasurable and educational experience. The vendors are all too happy to answer any questions you may have while explaining the ways of their goods. Want a little history of those farm fresh eggs? Ask, and you will get a story. While chatting with the local vendors be sure to partake of the gamete of free samples. Some personal favorites include the organic sorbets, and fresh cheeses. Be sure to check out these must see vendors:

Shelly's Garden: Fresh eggs and fragrant herbs.

Calolea Olive Oil: Wonderful olive oils and balsamic vinegars.

Happy Boy: A variety of seasonal organic vegetables.

City Bees: Sweet local honey.

Pick-a-peck Pickles: Crunchy pickles and other veggies.

Scream Sorbet: Fresh and fruity handmade sorbets.

You may come hungry and leave full; a true indicator that you have visited a note worthy Farmers Market!

Also, don't forget to visit some of the local restaurants and cafes nearby. After making your produce purchases head Café Flore located at the end of Noe Street directly on the corner. It is a great place to grab a coffee and catch up with friends. In fact, have them meet you there. Flore now has a liquor license so if coffee isn't for you can sip your way to merriment while watching the hustle and bustle of the market parade.

Be sure to make it to opening day this Wednesday April 7th. The Sisters of Perpetual Indulgence will be making an appearance to offer blessings while cutting a ribbon with Supervisor Bevan Dufty. You can also enter a raffle to win a bag of fresh produce!

Some of the fresh seasonal produce will include:

Vegetables: Artichokes, asparagus, beets, broccoli, cauliflower, celery, English peas, green onions, hothouse tomatoes, kale, potatoes, radishes, snow peas, spinach.

Fruit: Apples, mandarins, oranges, pommelos, strawberries.

Other Market Products: Fresh herbs, baked breads and pastries, jams, sauces and dips, orange juice and apple cider, kettle corn, local honey, cut flowers and nursery starts.

-Written and Reviewed by A.G Royale – May 1, 2010

 


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