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Spotlight Directory Listing
250x185 pixels
$10 per month
For a next to nothing cost advertisers can list their business first in our business directory with upgraded content. These way viewers are certain to see your business before all the others. In addition to our free listings the Spotlight listing allows businesses to include a link to their website, Google maps hyperlink, and an image of their business. Business owners can also include up to 600 words of additional content. The Spotlight directory Listing is a must for any advertiser seeking maximum exposure at a cost effective rate.
Skyscraper
160x600 pixels
$300 per month annual contract
Skyscraper advertisements are an economical sure-fire way to meet your advertising needs. Advertisements are rotated per page view on the right most side of ALL MyCastro.com web pages. This allows your message to be viewed throughout the entire portal. As these advertising spots are constantly in view regardless of navigation, you message is certain to be seen. These advertisements are less expensive than the other premium positions available within our portal but are viewed just as much making the Skyscraper position the most sought after and popular advertising product offering with MyCastro.com.
Root
160x600 pixels
$175 per month annual contract
Root advertisements are yet another economical proven way to meet your advertising needs. Like the Skyscraper, Root advertisements are the same dimension in size but with placement in the bottom fold of the MyCastro.com website allowing for a less expensive means to advertise. While Root ads are below the fold, traffic and click-through here still returns comparable results at an even lower price; perfect for a small advertising budget. Root placement is premium positioning at a discounted price.
Box
170x250 pixels
$150 per month annual contract
Box advertisements are placed inside of page content. Placement options includes news articles, spotlights, and community events listings or all the above. As there is only one box advertisement placement per page, per article you will be certain to drive an engaged customer to your website. In addition, your advertisement can be displayed ONLY in pages that match your unique and specific category. Restaurant owners wishing to advertise only to foodies can be featured in the Restaurant Spotlight Section of the MyCastro.com website. The Box Ad takes a zoned approach to advertising that is revolutionary in delivering your advertising message. Special rates apply to zoned placement.
Premium Leaderboard
468x60 pixels
$400 per month annual contract
Premium Leaderboard advertisements are displayed at the top of the MyCastro.com website between the navigation bar and supplemental content. Positioning in this premium spot guarantees page view across ALL associated web pages within the MyCastro.com website. As this is a premium position without rotation with our other advertising partners your advertisement will receive maximum exposure to site traffic without interruption. For maximum exposure, optimum ROI, and the very best click-through MyCastro.com can offer the Premium Leaderboard is the ideal and most effective solution for your advertising needs.
Button
190x210 pixels
$75 per month annual contract
Button advertisements are the least expensive way to generate exposure and awareness for your brand. Placement in our footer across ALL WebPages helps keep your message in front of the viewer throughout all their interaction across the MyCastro.com website. Button ads are the most inexpensive way to drive traffic to your site and convert sales on a small budget.
Nightlife Runner Board
167x104 pixels
$100-$200 per week based on day
Nightlife advertisements promote your event by connecting partygoers locally and nationwide. Placement in our nightlife section ensures that your patrons know what’s happening, directing them to your venue every time, all the time! With high traffic, search engine optimization, and easy access to what’s hot and going on right now, we ensure that your event is attended loud and proud. Always at the front of the line nightlife banners (that display on the homepage and as a flyer on the nightlife directory) are the ONLY way to promote your party or event to the GLBT market.
Discount Rate
MyCastro.com offers multiple discount rates applied to all advertisers who sign a minimum of three-month commitment for advertising. Discounts are on a sliding scale discounted greater for term commitments up to and exceeding one year.
Please contact an advertising account manager for the current discount rate for a contract buy via email:
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or by phone at: (415) 834-5067
Non-Profit Rate
MyCastro.com is committed to spreading the word and supporting local non-profits who seek to better the well being of the Castro District and LGBT community. With proper verification of 501(c)(6) non-profit tax code we are happy to extend a 25% discount to all advertising rates and associated fees. We look forward to helping you better the community.
Mechanical
We accept Photoshop (PSD), GIF, and JPEG. For best view please send JPEG files at the highest setting. We apologize in advance however we are no longer accepting advertisements on film.
All advertisements MUST be submitted by the last Monday of each month to be published in the following month’s portal.
Color proofs must be provided. MyCastro.com will not be responsible for any errors if proof is not provided. If artwork is not received by the art deadline, the advertiser agrees to authorize MyCastro.com to run the previous artwork already on file.
For mechanical or production questions contact:
Email:
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or by phone: (415) 834-5067
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